Not much of a fight you say. Google VS Bing. C’mon, it’s Google and no one can take down the champ, right? Not if Bing has anything to say about it.
The Bing Dilemma
Pretty self explanatory here, but I’ll say it anyways. How in the world do we take a share of the Google pie? The reality of the situation is that Internet surfers are, by habit, Google users through and through. I mean, if it ain’t broke…don’t fix it right? I mean, I go to Google to get to Bing!
Microsoft’s Bing has been adding a ton of features lately to try and compete with search giant Google. But is it really enough? It would appear to Microsoft anyway, that adding features which Google does not have will boost their online presence. They tout completing tasks for users online rather than just finding sites for us to peruse.
Bing’s New Features
The biggest addition to Bing, is the Facebook like button.
“One new feature aimed at social media fans is the option to rank search results based on what a Bing user’s friends have “liked” on Facebook”. –LA Times
According to Business Insider, Bing has an exclusive deal with Facebook…which surprise me. Does Zuckerberg know something we don’t? Or as it seems he is competing with Google and knows this may dominate the web totally by teaming up with Bing.
Bing has not fully capitalized on the Facebook integration as of yet, but with 100 million people clicking the “like” button everyday….they are headed in the right direction.
There is also documented evidence that Internet users are more likely to take the suggestions of friends rather than a search engine for relevant information.
More features added by Bing include: